After months of fan discussion about Taylor Swift’s supported her boyfriend Travis Kelce at NFL games, some of football’s top players have also weighed in on the impact they think she’s had on their sport—including Kirk Cousins.
Recently, the Minnesota Vikings quarterback shared his thoughts on Swift’s attendance at NFL games. During an interview with Us Weekly, Cousins reflected on seeing Swift “high-fiving people” at the games.
“It’s certainly been a positive for the league,” he told the magazine. Like Hunt, Cousins said he believes the NFL’s audience has grown as a result of the Swift phenomenon.
“I think that’s a win for everybody involved and hopefully, she’s around the game for a long time,” he said.
Swift began attending NFL games last fall as rumors swirled about her romance with Kelce, a tight end for the Kansas City Chiefs. In the months since the couple took their relationship public, Swift has attended several more games—receiving significant attention for her presence in the stadiums, as game-day coverage frequently pans to her private suite to show her reactions,
@nfl having fun watching their favortie QB-TE duo ???? #taylorswift #brittanymahomes #kansascitychiefs #nfl ♬ You Don’t Ignore (Instrumental Cut) – Petit Biscuit
Chiefs owner and CEO Clark Hunt voiced his support for the Swift-Kelce relationship and Swift’s attendance at the games during an interview with CNBC’s Mad Money earlier this week. Hunt said his team’s “female audience has grown leaps and bounds” as she drew extra attention to their games. He also pushed back on rumors that Swift’s presence at the games was designed as a “marketing stunt,” saying that the relationship is “very real.”
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