Kendrick Lamar Announced as Performer for 2025 Super Bowl Halftime Show
The Pulitzer winner previously performed at the Super Bowl in 2022
Kendrick Lamar is returning to the Super Bowl stage!
On Sunday, Sept. 7, the Pulitzer Prize-winning rapper, 37, announced that he will be performing at the 2025 Apple Music Super Bowl LIX Halftime show on Feb. 9, 2025.
The announcement, which arrives five months before the big game takes place at the Caesars Superdome in New Orleans, was made by the NFL, Apple Music, Roc Nation and Lamar himself — who posted a video announcement on his YouTube channel.
In the clip, the 17-time Grammy champ can be seen on a football field, standing in front of an American flag as he shoots footballs out of an automatic passing machine.
“My name’s Kendrick Lamar and I’ll be performing at Super Bowl LIX,” the MC announces in the clip. “Will you be pulling up? I hope so. You know it’s only one opportunity to win a championship. No round twos.”
“I won’t want you to miss it. Meet me in New Orleans. Feb. 9, 2025,” Lamar adds. “Wear your best dress, too, even if you watch it from home.”
The clip concludes with the date of the Super Bowl and the Apple Music logo.
Lamar was previously tapped as a halftime performer in 2022, when he joined Mary J. Blige, Snoop Dogg, Eminem and 50 Cent for Dr. Dre’s star-studded performance for Super Bowl LVI.
In a statement obtained by PEOPLE, Lamar reacted to his halftime gig, saying, “Rap music is still the most impactful genre to date. And I’ll be there to remind the world why. They got the right one.”
JAY-Z, whose Roc Nation company works with the NFL to select the halftime show performer, added: “Kendrick Lamar is truly a once-in-a-generation artist and performer. His deep love for hip-hop and culture informs his artistic vision.”
He continued, “He has an unparalleled ability to define and influence culture globally. Kendrick’s work transcends music, and his impact will be felt for years to come.”
