Renowned record producer Edward Nana Poku Osei known in showbiz as Hammer is set to take over as Chief Marketing Officer of Fiat Africa.
According to a grapevine source, the appointment of Hammer who has been very instrumental in the success story of A1 bread takes immediate effect as the company prepares to launch officially in Ghana.
Fiat had a good representation in Ghana in the 70s and 80s and even though there’s an existing dealership in Ghana, it is highly anticipated that Hammer, will through his expertise play a pivotal role in making fiat a popular brand in the country again.
The company, owned by Paul Flaherty is already setting up a showroom at Cassa Trassaco and is gearing up for full representation in Ghana.
Hammer started as a music producer and is credited for nurturing and marketing a lot of artistes who subsequently have enjoyed longevity and successful careers until he was introduced to ‘business’ by Godfried Obeng Boateng, founder & CEO of Supreme State Limited.